Everything started with a
JUICE BOX HOLDER
In the beginning of 2007, our oldest son Carl sat in his car seat, drinking juice from a tetra pack. It resulted in lots of spills and smudges when he squeezed it and most of the contents ended up on his clothes and in the car. At that very moment, the idea was born for the juice box holder, which became our first product. Our children Carl, today 16 years old and Oscar, 14, have named the company and constantly give us inspiration and ideas for new products.
/Annika & Niclas